We are shortlisted for a Creative Retail Award!

​​Last year, Phoenix Wharf created a candy-coloured fantasia at Bradford’s ‘Oh So Yum!’ dessert parlour for Apprentice winner Harpreet Kaur.

The hospitality outlet was funded by investment from Lord Sugar, now also a partner in the business. The 144 sq m, 55-cover, sit-down dessert parlour is the flagship for the brand, set to ‘take over the dessert world’.

The store offers a range of sweet treats – from crêpes, shakes and cookies to waffles and ice cream - as well as halal, gluten-free and dairy-free products. An accompanying range of merchandise is available to customers both online and at the store. The premises will also serve as the company's new headquarters and the packing centre for a burgeoning national online delivery service.

We’re delighted to be shortlist for a Creative Retail Award.

The award looks at Bar/Restaurant fit-outs and refurbishments from within the last 12 months that deliver an inspirational environment. Those that demonstrate how the design and architecture enhance the F&B space, and create a unique customer experience and encourage repeat custom. 

In a press release our client, Harpreet Kaur commented:

“Phoenix Wharf were so easy to work with, both in their ability to realise my vision for the brand and the way in which they worked so well with the team. I loved their creative concept development too, so that the parlour is full of clean lines, intelligent use of space and fun colour adjacencies.”

Final results will be announced on 21st September.

Wish us luck!

 

Thank you for reading!

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